Hotel East Leisure Group upholds the values of local roots, professionalism, hospitality, efficiency, passion, creativity, and innovation as its foundation. We began by planting the seeds of goodwill and have continued to move forward with steady steps.
Since the establishment of our first publishing house in 1981, our business scope has expanded to include book and magazine distribution, cultural jewelry trade, food & beverage, and hospitality. We continue to grow steadily, aiming to remain rooted in Taiwan while also becoming a socially innovative and sustainable enterprise aligned with global social issues.


Rooted in Taiwan · Looking Globally
In hospitality and lodging, our goal is to become the best boutique hotel brand in the Asia-Pacific region while promoting Taiwanese culture abroad.
Through personalized services and quality dining experiences, we provide guests with unforgettable travel and accommodation memories. At the same time, we are committed to cultivating international hospitality professionals and future leaders, offering comprehensive solutions in the hospitality and service industries.

Affiliated companies include Sankifang Jewelry and Yuxiang Jewelry chain stores. Our core focus is on developing, manufacturing, and marketing various natural gemstones, jade, coral, Buddhist artifacts, and crystal products.
Foen Publishing House publishes inspirational Buddhist magazines and prints a wide range of Buddhist scriptures and texts, distributing them worldwide to connect with communities everywhere.
Specializes in designing and marketing both physical and online store products, focusing on souvenirs and merchandise available for purchase through websites.
Currently managing Hotel East Taipei, Yunoyado Hot Spring Inn, Pokara Resort, East Backpacker, and East Motel. Our mission is to develop boutique hotel chains that allow travelers from around the world to experience the beauty of Taiwan and create cherished memories.